Guide to strategically pricing your house for sale

Guide to strategically pricing your house for sale

Posted on Jan 22, 2018 in Home


Everyone knows that when you list a property for sale, you have to set the right price in order to attract many prospective buyers. The nightmare of any seller is not only to fail in closing the best deal, but also to have a house on the market for months without anyone showing their interested in buying it. Yes, you may invest money in changes, renovations or updates, but this will not help you spark the attention of buyers if you do not price the property strategically. The reality is that many homeowners struggle with this aspect because they do not possess market knowledge and they still have an emotional attachment to their home. For this reason, some of them choose to contact a professional and leave this task in their hands but if you do not want to avoid the sales commission, then you should grasp the nettle and do it by yourself.

Become familiar with the real estate market

The saying “knowledge is power’ applies here too meaning that you should gather information regarding the prices for which properties sold in your neighborhood in the past and as well as the properties listed in the present. Fortunately, with the help of a multitude of real estate websites providing market research, this should not represent a problem. There is a solid reason for which you should check the properties from the past until the present day. It will allow you to determine if the prices become higher or lower. Acquiring this information is crucial if you want to sell home fast in Boston because you can decide if you should leave ambition aside and accept a decent price or become more aggressive and not hesitate to go higher.

Use comparables to set the right price for your home

“Comparables” represents a useful tool that you should definitely use when setting the price for your property. It practically gives you information about the prices of similar houses successfully sold in the area. From here, it becomes common sense because if you set a higher price for your home than those properties, you will fail to sell it as fast as possible. Even more, it will probably stagnate on the market for a long period, but you should not go from one extreme to the other either. Setting a lower price than expected will make the potential buyers wonder if the property is defective.